Psychographics: Pair Presentations :)

Psychographics: pair presentations

Structure

Who I am working with: Sade 

Psychographic group: Explorers/Mainstreamers 

Introduction to our couple: 

• Names: Maya and Amelia
• Introduction to them: They are a gay couple with the same taste in shows and music so they never argue about what to watch 
• Work/study: They are both university students- one studies psychology and the other studies art. The one who studies art works at a small coffee shop and does latte art and the one who studies psychology works at a bookstore 
• Spare time: They collect crystals and read and do yoga and hike together 

Media Consumption

Print: They don't buy or read newspapers or magazines because they tend to find all of their news online but they do read fantasy books and romance novels (paper books)

Broadcast: They watch shows like 'Sex Education' and 'YOU' on Netflix. They also watch the old Disney movies a lot but not Marvel movies. They prefer niche films over mainstream films though because they are different to what is common in media. They listen to podcasts a lot about new things so that they can educate themselves about new topics. They also prefer streaming services over freeview 

Online: They both have Nintendo Switches but they don't have Play Stations or Xbox's. They tend to visit websites about astrology and zodiac signs as well as visiting websites like 'Goodreads' for book reviews. One of them has a blog where she shares new things that she has recently learned. They both use Tumblr and Pinterest to find new interests